A Renaissance man is described as a person who is skilled in various fields or disciplines.  For the 1400’s, Leonardo De Vinci was the polymath. In terms of art and graphics in this era, Anthony D. Hooks is gifted. He is multi-talented artist with a futuristic style.

To understand Anthony Hooks, you must first dive into his background. He is a Houston Texas native, born and raised. In high school, Anthony excelled in athletics, but his true passion was art. He tried to attend college on a sports scholarship. After numerous attempts, Anthony decided to skip athletics and take a different career path. His family encouraged him to pursue art because as a child he was always drawing He was accepted to the Art Institute of Houston, and mastered the media and animation program.

Anthony Hooks is on the fast track to becoming an icon in the world of 3d art. His art is an array of technological features, mixed with beautiful photography. When asked to describe his style, he states “I just create what I’m feeling, music creates my work”. Upon first glance, you could tell lots of emotion went into his work. Anthony’s photos have clear creative focus. There’s an undeniable energy to his work; it grabs the viewers’ attention instantly.  The subjects of his photos can vary, from sexy models, animals, and even landscapes.  Anthony’s art has been featured in numerous magazines. In 2007- 2009, he was featured in Digital Arts magazine, and Miami Magazine (the fashion magazine). His artwork continues to gain popularity in the art industry.

Aside from working with marketing firms on various projects, Anthony does independent work too. He owns a fashion collection called Genuine. He applies unique digital designs to tee shirts for both men and women. He also has a blog with up to date industry news, and connections to all things… Anthony.

In the art industry, inspiration is the key to success. Anthony Hooks is a talented visionary with icon status. The mission statement for his clothing line is “To assure the development of creating authentic designs with great quality that stands out differently from others”. This mission statement is inspiring, and represents Anthony Hooks… a Renaissance man.

Photography by Aristotle Olay. Model Ashley Garner.

We are currently looking for male and female models to appear in Genuine By Anthony photo & video fashion editorials, that will be shot by Aristotle Olay.

Are you a Miami Beach model, and are you interested in this casting? Fill Out the Form Below

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Notice lately the ‘going-Green’ twist more and more cosmetic companies are using in their marketing? It’s hitting home for them how aware the Facebook generation actually is. That, combined with the growing popularity of ridding your personal & home care products of non-Earth-Friendly chemicals, has pushed them to put this ‘green’ spin on things. But natural alternatives have always been available to us, they just aren’t commercialized as heavily as top brands like Neutrogena or L’Oreal.

It became so clear to me… Beauty school. Skincare Course. The year was 2005. Throughout our studies, my teacher always stressed the importance of knowing your product’s ingredients. I didn’t have a thorough understanding of why…until looking up each individual ingredient manually.

Products from my old beauty regimen contained some of, if not all, toxic ingredients.( FYI: I used REVLON ColorStay foundation, ALMAY concealer, COVERGIRL loose powder, and MAYBELLINE mascara ) Google your own cosmetic’s ingredients, or find them here. Some have been linked to serious long term health conditions & damage to the body’s organs and tissues. I was stunned at my findings!

This was the beginning of a personal quest (not so personal now since I’m sharing it with you, ha ha) to find an All-natural, organic, or mineral brand of make-up. The brands I’ve shown on the video snippet below are some of the options out there which can be alternatives to unknowingly toxic make-up & beauty products. Take a peek …..

Better yet, I also serendipitously got in contact with Marcie Lakin, a local to Miami and professional Make Up Artist who walks-the-walk and talks-the-talk on being Earth-friendly in beautification. Here are a few tidbits to look over to get even further insight:

Q1: What was the catalyst in making you stray away from using non-green
top name Brands on yourself and clients?

I would say it was a journey. I have always been interested in what makes a
healthy mind and body, yet I was a makeup artist in the fashion industry; an
industry not known for attention to purity. There was a paradox in my life. I started
first by using greener cleaning products in my home, when my 6 yr. old daughter
was small and crawling. I did not want her to ingest dangerous toxins.
It made sense then, if skin is the largest organ and absorbing what we use on, it
was important to use products that made us healthier as opposed to sicker. The
products I carry at peacelovemakeup.com contain ingredients that will add to
your well being and true beauty. For instance W3ll People Narcissist Stick
Foundation contains reishi mushroom, which is known for it’s miraculous health
benefits. When we nurture and care for ourselves, we are truly beautiful.

Q2: What would you say is the biggest misconception people have about
organic, mineral, and natural makeup ?

I think the biggest misconception is that it that it is not fashion forward (that it’s a
hippie thing) or does not work as well. Some of the textures are bit different than
what we are used to, but once you try them out you find that applying them is
quite easy. I love Mineral Makeups, such as Alima Pure. I find the texture on the
skin to be nicer than most liquid or cream makeups I have used, especially at the
end of the day. It adheres to your skin, making it look creamy & smooth, even
after perspiration. There is no creasing, such as you have with traditional
makeup. A few brands such as Revolution Organics have gorgeous & convenient
multi-use sticks. Their Freedom Glow Beauty Balm contains yummy ingredients
like coconut oil. Siren lipstick from Vapour Organic Beauty is an Allure magazine
favorite. All are available at www.peacelovemakeup.com

Q3: What do/will people immediately notice once they change their
makeup/skin care regimen from toxic to green:) ?

For one thing they will feel better about the healthier choices they are making. I always feel good when I do the best I can for myself.
Peace Love Makeup offers a service called “The Healthy Makeup Makeover.”
A Makeup Artist (Me) will come to your home and work with you to find just the
right products to be you most gorgeous healthy self. I also do private makeup
applications. It’s a great way to try out new natural & organic cosmetics and see
for yourself how great non-toxic beauty can be.

——————————————————————————

After this research (and reading a book or two) I discovered, good skincare is truly a ‘works-from-the-inside-out’ kind of thing. Going forward, look for these 3 key elements in your product’s brand: ingredient honesty, performance, and concern for the environment .

The time to go Organic, Mineral, and All-Natural, is N-O-W !

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The website alone expresses something really different from others I’ve come across. Usually most eco-brands have that soft colored, meadow-y fluff theme marketing. Not Dear Earth. It’s edgy, makes a statement, yet is unpretentious, and lovely. Elements used for the production of their items are: 100% organic cotton, bamboo, hemp, peace silk, soy, and other recycled/re-purposed fabric.

After making a recent connection with Designer & Founder Daniele Moore, I knew I had to dig a little deeper when I saw the words  ‘Organic’ and ‘Earth’ on her profile. Those of you who know me, know I always look to promote & support any /Go Green/ cause. In their own words, this Philadelphia/Miami based brand is an “Organic, Sustainable, Eco-fabolous Apparel made from the finest fibers of our Earth.”

Find out more as Daniele does some FASHIFY Designer Q&A below to give us a clearer picture of Dear Earth’s plan and purpose. Check back often, some pieces may even make it to the FASHIFY store for our readers to purchase!

1) Who…. is DearEarth made for?

Dear Earth is currently designed for women and girls that appreciate high quality clothing made from amazing fabrics. The Dear Earth girl likes to be comfortable while looking put together. She is a conscious shopper, that is willing to search a little more for something original and meaningful. We are excited to offer this to men in the near future.

2) What … makes DearEarth different and set apart from other ECO-clothing brands?

That is tough to answer because we have not compared ourselves or modeled Dear Earth after any other eco-brands, or, regular brand for that matter. The inspiration is original, and a huge part of that inspiration is our amazing Earth so the eco-factor is really just a natural part of it(no pun intended:)) . From choosing fabrics and designing a graphic, to working with sewers and planning a photo shoot, it is a meaningful process. Every step is important and why I think we are in love with every piece. Dear Earth is original and high-quality and since this is what inspires every design, we plan to stay that way.

3) When … did you decide to take your idea to the next level, and make an actual brand?

I was mostly making clothes for friends and clients and they would regularly say that they wished they could find more things like it or that they wished they could dress this way all of the time. I also noticed people’s reactions to the amazing fabrics. Their appreciation that the super soft and silky tee they liked was made of soybean was as great as mine. I really enjoyed sharing this and wanted to do it more.

4) How … did you choose the name of your brand (DearEarth)?

I was appreciating the Earth one day at the beach and wrote a poem titled Dear Earth. I altered one verse a bit and came up with our slogan:

so now I will take less, because

I know that I’m blessed,

and when I get dressed,

it will be organic<3

5) Why… in your opinion, is it so important to support/contribute to ‘green’ living causes & products?

To me, there is only one way, which is the green way. Perhaps we didn’t know before or were less aware, but now we do. Our choices need to be sustainable. From what we eat to what we wear, there is no room for anything else.

6) Where …can readers look to purchase DearEarth items?

http://shop.dearearth.net/in-the-name-of-love

http://www.facebook.com/dearearth

http://twitter.com/#!/dearearth11

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People from all over the world flock to Miami beaches in search of fun, sun, and shopping.  People are starving for unique style.  South beach is the go to spot for any shopping excursion. Among the many boutiques, there is one that infuses Brazilian flare in sexy swimwear. The boutique is called Kariza, named after the owner Kariza Fernandez. Her collection has received great reviews from critics as well as resident shoppers.

Kariza’s career began as a native in her home country Brazil. With Carnival and sandy beaches, she had plenty of inspiration. She went to college in Brazil,  then moved to America to pursue her dreams. She chose  Miami because of its energetic fashion scene. Both Miami and Brazil have a similar social vibes. Kariza’s headquarters is based on South Beach.

Kariza designs are well known for their innovative wrap dress that can be worn over one hundred different ways. The boutique has lots to offer in terms of beachwear. The Braided Buenos Aires Batik Bandeau is a two piece bikini that’s been sold in the Victoria Secret Catalog. Within one week, it completely sold out! Karizas swimwear is stylish and comfortable. The colors coordinate nicely, so mixing and matching creates an even trendier look.

Kariza boutique has a Brazilian styled interior. The colors are inviting, and the white walls showcase the clothing nicely. The lighting  has a soft glow, which makes the jewelry  sparkle beautifully .  Kariza understands fashion marketing as well as design. On Fridays, she hosts mixers for customers to enhance their shopping experience. The atmosphere and the clothing both give great quality.

The boutique also sells accessories. They offer waterproof sandals that come with colorful interchangeable straps. There are also hats and bags available. The hat folds conveniently in a purse or beach bag. Kariza creates versatility in her collection, so her items are always current. She works hard to create new ideas in fashion. In the future, Kariza will be offering her fashions online. This is a great opportunity for customers outside of Miami to look great even poolside.

Tourist and shoppers every where will have the opportunity to buy great designer swimwear all year round. Kariza Boutique is here to stay.

For $100, you can buy yourself, your friends, or your company a shout out in an upcoming FASHIFY.com blog post. Try ordering one today using the form below:

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Gold Saturn is easy to love. Bright colors, cheeky designs, and bold prints are what attract a carefree audience to Acosta’s aesthetic. “Every collection starts off with a story, and develops from there,” he explains. Highly influenced by his home base Acosta finds himself enthused by Miami Beach’s art deco patterns and graphics. His creative process extends much more than eye-catching designs there is also an overwhelming feeling of sass to Gold Saturn. Tee’s poking fun such as the best selling “Prescription for Peace” tee or the “POTHEAD” tee leave us wandering what he is referencing. Whether we get it or not, it is obvious that he his doing things right.

Still asking yourself what is Gold Saturn?… is it a 5th dimensional planet light-years ahead of fashion? Although it seems that way with it’s edgy turband’s, as seen on celebrities such as Courtney Kardashian, it actually has much more organic beginnings. “Gold Saturn was named after my first car, a Gold Saturn,” tells Acosta. “It was a huge clunker but me and my friends had the time of our lives in that ride,” he says. Feelings of rebellion, freedom, and youth paired with some creative boredom has brought Acosta a long way, “I was working retail and I started selling my tees in the shop, more as a favor to the owners. It pretty much started from there.”

Gold Saturn Road Trip Collection – Lookbook Video from GOLD SATURN on Vimeo.

Gold Saturn has definitely gotten the acknowledgement it deserves, but how will G.S keep things rolling and handle future bumps in the road? “The biggest challenge so far in the growth of Gold Saturn is keeping it new and fresh,” Acosta explains. “The designing is the easy part, that takes about 5% of my time, unfortunately.” With their growing popularity Gold Saturn does not need to worry any time soon, in fact Acosta is eager to develop Gold Saturn as a lifestyle brand. “I want to branch out from the tees and tanks, and do bottoms, leggings, shorts, sweatpants, etc,” he tells us. “It’s all about being comfortable and cheeky.”  Hot colors for Fall 2011?…“Burgundy, grey, cherry red, and nude with a pop of color.”

For aspiring future designers the man behind the brand has real life advice to share. “Take web design classes and learn how to build your own online site with a shop, lookbook, etc,” he suggests. “Learning web design and photography can save you lots of money.”

Acosta, who looks up to designers such as Marc Jacobs, Diane von Furstenberg, Alexander Wang, and Mary Kate and Ashley Olsen, has the right type of attitude for this industry. “I’ve been working since I was 13 and have had every job in the book. I learned at a young age that I don’t want to work for anyone else other than myself,” he explains.

Before we said goodbye we asked Acosta to share his top musicians of the moment with our readers. “My favorite musicians are Dragonette, The Pretty Reckless, Kylie Minogue, Britney and Gaga.” Like his designs, his music selection is not only girly but also quite edgy.
To see more from this designer visit http://www.goldsaturn.com/

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FASHIFY.com Casting Call – Rachel Lym Swimwear

Rachel Lym Swimwear will soon be available for sale in the FASHIFY Marketplace. We’re looking for models to appear in a FASHIFY campaign for Rachel Lym Swimwear. The models will be photographed by our very own FASHIFY principal photographer & fashion editor, Aristotle Olay.

Shoot Location: Miami Beach
Talent Type: Model(s)
Gender/Sex: Female
Requirements: Be attractive and fit. Big hair a plus but not requirement. Must fit size “small” swimsuit(s).
Shoot Style: Hipster-FASHIFY (a mix of NastyGal, American Apparel, Urban Outfitters).
Compensation: Money (Please accept PayPal), Tearsheet, & Finished Video (YouTube LInk)

Are you a Miami Beach model, and are you interested in this casting? Fill Out the Form Below

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The 13th annual and newly rebranded Miami Beach International Fashion Week™ will take place Thursday – Sunday, March 3 – 6, 2011 at the Miami Beach Convention Center Hall A. The venue is transformed into a state of the art “Fashion City” built to house all fashion shows, exhibitions and sponsor lounges as the world’s fashion elite flock to Miami Beach to participate in this world class event.

At a press conference on March 18, 2010 Beth Sobol, President of Miami Beach International Fashion WeekTM was presented with a Proclamation from Mayor Tomas Regalado designating the event as the official fashion week for the City of Miami and has received five keys to the City of Miami Beach from two past Mayors.

As the largest International and Hispanic fashion event in the US, Miami Beach International Fashion Week™ has brought the best in international and Latin fashion, beauty, music, cuisine and art to the forefront of the American fashion scene.

Designs by Viviana G at MIFW 2010

With a crossover of international culture from designers, entertainers and celebrities from around the world including Spain, India, Italy, Canada, Malaysia, Pakistan, Lebanon, United Arab Emirates, Australia, Eastern Eruope, the Caribbean, Mexico and all countries throughout South and Central America presenting their latest collections in women’s day and evening wear, men’s wear, swimwear, jewelry and accessories with hundreds of international media, jet-setters and fashion royalty arriving to attend the shows.

All shows and special events are designer and celebrity personal appearances, closing with the Miami Moda & Music Awards®, a celebrity fashion and entertainment awards show featuring special guest designers and international recording artists.

Designs by Jad Ghandour - MIFW 2010

The Culinary Arts Café sponsored by Whole Foods Market, Stella Artois, A Joy Wallace Catering and Johnson & Wales University will feature a different celebrity chef each night preparing a fashionable tasting menu reflecting the countries and cultures of the designers showing during the event. Each course will be accompanied with a different wine pairing to further compliment the dish.

Over 600 international press register each year for the event including Bravo, Yahoo!, CNN en Español, Fashion TV, Gulf News and The New York Times as well as over 300 buyers from around the world.

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Hype Media & Apogee PR present The Art Miami Rooftop After Party

Join Hype Media & Apogee PR For The Art Miami Roof Top After Party!

With Fashion Show from Kristina Ashley Swimwear.
When: Wednesday Dec 1st 2010
From: 7pm – 12am
Where: 3250 N.E. 1st Ave – Rooftop – Miami, FL 33137

Call to RSVP or send us a message on Facebook .
Hype Media- 786.888.4522

Like this event? Share it with your Friends on Facebook and Twitter > Share Now

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A video of Lingerie Supermodels Adriana Lima, Alessandra Ambrosio, Candice Swanepoel, Erin Heatherton, Chanel Iman and Lily Adridge, getting fitted for their couture wings in preparation of the Victoria’s Secret Fashion Show taking place on November 30, 2010 on CBS.

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Virginia rocks out with us while wearing the women’s Rolling Stones Tee.

Ashae wearing the women’s Grateful Dead Tee.

Robert wearing the men’s Junk Food Tee.

Roberta is playful on the couch wearing the women’s “I Love Happy Endings” t-shirt. (Who doesn’t love happy endings? )

Joella stops by the FASHIFY studio again. She’s wearing women’s Crazy Eddie t-shirt.

You can also watch the montague video photo slideshow online here:

You can check out more videos from ThatsMyShirt.com on YouTube. We’ll also be posting more videos up for them in the blog section of our website.

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