Pamela Anderson rocks the runway at the A*Muse fashion show in South Beach

Written by  //  October 15, 2009  //  Designers, Events, Fashion, Funkshion 2009, Miami, News, Trends  //  No comments

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The grand finale was Ms. Pam Anderson herself, wearing a Baywatch-inspired red swimsuit and yellow caution tape, holding a Ronald McDonald mask, an homage to the current PETA campaign to try to get McDonald’s to incorporate more humane treatment of chickens from their suppliers. Ms. Anderson, looking amazing, strutted and vamped her way along the catwalk before Richie Rich himself joined her for the final sashay.

Last night was the official start of Funkshion Fashion Week in South Beach.  Funkshion is an alternative fashion week, consisting of a fabulous blend of established designers (Nicole Miller) and emerging talent.

Last evening was the launch of the 2010 Spring line of A*Muse fashions, the new line by former club kid and partner in Heatherette.
A*Muse is a brand described as an animal-friendly, organic line, consisting of bathing suits and designer printed t-shirts and features images of Anderson and designer Richie Rich.

The A*Muse line is full of energy, as was the show.  Models walked the runway at the courtyard of the star-studded Setai Hotel as 80′s music set the scene.  The fashions consisted of trendy tees and tanks combined with bejeweled panties for the girls and body hugging shorts with bare chests wrapped in yellow crime scene tape for the guys.

The grand finale was Ms. Pam Anderson herself, wearing a Baywatch-inspired red swimsuit and yellow caution tape, holding a Ronald McDonald mask, an homage to the current PETA campaign to try to get McDonald’s to incorporate more humane treatment of chickens from their suppliers.  Ms. Anderson, looking amazing, strutted and vamped her way along the catwalk before Richie Rich himself joined her for the final sashay.

All in all, a high-spirited evening and a promising youthful new line for A*Muse.  They’re one to watch.

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Photos Credit: Laine Doss

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About the Author

Laine Doss lives for two things - fashion and writing. When not writing and looking fabulous, Laine runs marathons and travels to exotic destinations. Laine lives in South Beach with her husband, four dogs and shoe collection.

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